Our Initiatives

Our core priorities

Safety, Economy, and Sustainability

At the National Coalition for Open Roads (NCFOR), our initiatives are driven by the needs and input of our partners—always grounded in our mission to strengthen winter road maintenance for safe, open roads. Every project we champion supports three core priorities:

Keeping roads safe for people to drive
Protecting our economy during inclement weather
Advancing sustainable practices that protect the environment

Through collaboration with industry leaders, local governments, and national stakeholders, our initiatives aim to make a measurable impact across communities and transportation systems.

American Salt for American Roads

A national campaign to prioritize domestic salt production and procurement, reducing reliance on foreign imports and ensuring supply chain resilience. This initiative empowers U.S.-based salt companies play a critical role in maintaining safe roads during winter, while keeping taxpayer dollars and jobs at home.
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Open Roads for Business

Designed to engage Chambers of Commerce and winter-reliant industries, this initiative emphasizes the economic urgency of reliable winter road maintenance. By advocating for infrastructure investment and policy support, we help keep businesses moving, deliveries flowing, and communities connected—even during the harshest storms.
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